Beacon of Hope: Reaching and Welcoming New People is an inspiring and practical guidebook for pastors, church leaders, and congregations eager to revitalize their ministries by embracing the call to reach out, invite, and warmly welcome new people into the life of the church. With decades of experience as a church consultant and coach, Ken Willard provides a deeply personal, biblically grounded, and highly accessible resource tailored for today's unique challenges and opportunities in ministry.
Rooted in the Wesleyan tradition and drawing from the wisdom of John and Susanna Wesley, Willard recaptures the heart of evangelism---not as an outdated term or uncomfortable obligation, but as a living, relational discipline that invites people into the transforming love of Christ. He reframes evangelism and witness in language that is grace-filled, relational, and grounded in authentic Christian community. Whether you're a seasoned pastor or a lay leader new to outreach, this book speaks directly to the practical realities of leading churches in a post-pandemic, often divided culture.
The book is organized into two main sections: Reaching New People and Welcoming New People. Readers will find tools to reflect on their own discipleship, identify their personal "fishing ponds," and practice active listening---key skills for building bridges with unchurched friends, neighbors, and coworkers. He challenges leaders to be bold yet gentle, intentional yet adaptable, and always motivated by love rather than anxiety or agenda.
In the second half of the book, the focus shifts to hospitality--not as a committee duty or greeter's role, but a a core spiritual practice of the entire congregation. Willard explores how churches can become more welcoming both in person and online, embracing accessibility in its fullest sense--not just physical, but emotional, relational, and cultural. He addresses common barriers that unintentionally keep new people at a distance and provides creative solutions for removing them, such as developing intentional follow-up systems, creating hospitable environments, and empowering congregants to be everyday inviters and bridge-builders.
What sets this book apart is its blend of spiritual depth and practicality. Willard does not shy away from hard questions or cultural realities. Instead, he provides a hopeful, empowering path forward, reminding readers that they are not alone in this work--God is already moving in their communities, and the church is called to join in.
Beacon of Hope is more than a book-it's a call to action, a field guide for faithful innovation, and a companion for leaders seeking to reclaim the joy of seeing lives changed by the love of Christ. Whether used for personal growth, team discussions, or churchwide initiatives, this resource will equip your ministry to shine brighter and reach further than ever before.